Los Angeles event drone videography
Initially, the concept of aerial photography developed via hiring aircraft and specialized people to capture imagery of buildings and localities from a broad perspective. As a result of such strict requirements, not every business could afford to have this unique photography done for themselves, let alone for students.

Student life is characterized by a tight budget, especially with numerous curricular and extra-circular activities on the line. Moreover, the struggles of allocating a budget for marketing, as a student, can be a real hassle.

Fortunately, students needn’t worry nowadays; their struggles are taken away because of drone photography. The commercial and private use of drone photography is ever increasing with time and for good reasons; they are thoroughly captivating and leave a lasting impression on people’s mind.

So, here are some ways in which drone photography can help make your on-campus marketing campaign stand out from others.

The Group Shot

Students, in particular, can relate to the challenges of taking group photographs on the ground. From positioning everyone in accordance to their heights, to arranging mediums of elevation, to have the perfect shot of a letter or year that is made after considerable struggle, yet again ground photographs will never have the perfect angles that will truly make the moment worthwhile.
College students drone photo
College graduation drone photo
On the other hand, drones have made this process quite simple from just guiding the crowd to an open ground and letting the device hover over them to fully grasp the moment.

Promote Your Institution

There are a significant number of individuals who will have the potential to become your university student in the coming session. Since a majority of the individuals would not have visited the premises of the college/university, having vivid images from aerial photography can surely attract a considerable number of candidates.

Pictures of different buildings of your campus – halls, hostel, departments, etc – from the drones, will make your institution look more appealing and will be an impactful marketing strategy for all stakeholders.

Cherishing Events Forever

From football games, to exhibitions, to dance parties, every single event can be captured with utmost detail by the photographer. Since drones are conveniently powered by remote, the person responsible can singlehandedly cover the whole event by ensuring that the drone is hovering above, at a safe distance, taking pictures that could not be taken otherwise.

Drones can even be useful in tracking the safety assistance for large campuses. Drones are nurturing students’ creativity with an organized event in numerous ways; from exploring a new perspective every time and in accordance with the ceremony, and allowing them the freedom to experiment with enhancing visibility.

There are many administrations that favor the use of drones on their premises because of their numerous benefits to students and the institution itself. There are some universities that have even introduced courses that are oriented toward the use of drones in different departments.

Indeed, commercialized use of drones has made them all the more popular. If they are used effectively, they have the potential to reach a large number of people and leave a lasting impression on their mind.
College sports drone photo
Drone flying over Los Angeles
If shooting high quality aerial footage is your number one priority, you obviously want to learn the basics and the secrets to professional aerial photography. Unmanned aerial systems are now the fastest emerging technologies in the world of photography. As manufacturing companies continue to deliver upgraded models, both amateur and professional videographers can capture stunning footage with drone cameras.

Every year, thousands of consumers purchase drones with camera mounts or on-board cameras. This implies that drones either come with a professional camera or a ‘gimbal’ which is rotating mount built to carry a small DSLR.
Downtown Aerial city landscape Shot at sunrise
Downtown Aerial Shot
It is also crucial that you buy a model that features a real-time video feed on its controller or through a smartphone. This feature allows you to view exactly what your drone captures, so you modify your angles and settings to create stunning shots with greater ease.

Getting started with Aerial Videography

Before you dip your toes in the world of aerial videography, you should also know that you need to register any UAV that weighs from 0.55 lbs. to 55 lbs. with the FAA.
Aerial photo of the Golden Gate Bridge in San Francisco, California
Aerial photo of the Golden Gate Bridge in San Francisco, California
Most amateur drone pilots invest in a training drone that can come for just under $60. However, the drone should come with a proper transmitter and not feature a toy-like transmitter that is found in cheap replica products. You can use this drone indoors if you have enough room and outdoors in light winds. While this camera fails to deliver the best footage and stills, it is the cheapest way of learning the basics of drone videography.

Are there no-fly zones for drones?

Yes, first-time drone pilots must also know that strict no-fly zones exist. Don’t break the law and avoid flying near any restricted areas. FAA takes safety and drone laws seriously and you can incur fines of up to $20,000. Renowned manufacturing brands like, DJI, offers a no-fly database to their users, which automatically prevents all pilots from entering a no-fly zone.

Experiment with different altitudes, camera angles and maneuverability to know how to capture stills and shoot videos using a drone. Once you know how to shoot well, you need to learn the basics of post-production which is a crucial part of the process. From splicing frames to correcting colors of a batch of photos, how you treat your footage after the shooting phase decides how your final photographs and videos appear.

While editing can make your footage look better, nothing can replace skills and expertise. Be it Photoshop or Final Cut Pro, every software has its own learning curve. Brush up on your editing skills to churn out professional content.
Drone photo of coastal California highway
Drone photo of coastal California

Bottom Line

There are many training courses online which can help you shoot better. Drone photographers and videographers can also watch tutorials to learn a great deal about the entire aerial photography process.

If you are interested in knowing the basics of aerial photography and videography, you can also follow professional drone pilots to benefit from their advice. Follow them on their social media accounts or enroll into a training course to fly your drone like a professional. Always consider if you will need drone insurance for your hobby or business.

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City drone photography
City drone photography